Rupayan Lake Castle TVC

Rupayan Lake Castle TVC Client: Rupayan Housing Estate Ltd. Agency: Spellbound-Leo Burnett MD & CEO: Sadequl Arefeen Executive Director: Shah Hasibur Rahman Project Head: M Kausar Strategy: Sadequl Arefeen, M Kausar Associate Creative Director: Shaiful Azam Script: Shaiful Azam Copywriter: Alik Bhoumik, Aniruddha Dey Anik, Tajmun Ashru Art Director: Khairul Kabir Maruf Sr. Visualizer: Kishwar…

SIBL e-Account Anytime Anywhere

The Social Islami Bank Limited (SIBL) has started a new operation of opening ‘e-Account’ through its mobile app SIBL NOW, for people to open SIBL bank accounts from anywhere, anytime. To launch and publicize their new product, SIBL joined forces with Spellbound Leo Burnett to develop a TVC. The planning, execution and delivery were all carried…

Call for ‘’Campus to Corporate’’

Bangladesh is in a unique position with one of the largest youth population, in the world. Yet, Bangladesh is unable to exploit the full potential as there exists a gap between Potential Job Seekers and Employers. To eliminate this gap, Spellbound Leo Burnett and BRAC University arranged ‘’NRB Jobs Presents National Career Fair-2019’’ on June…

LOTTO Spreads Love

Upholding the spirit of sacrifice and charity on the holy occasion of Eid-Ul-Adha, Lotto and Spellbound brought to the audience an OVC campaign which tells the tale of a person, who was a homeless kid once , but did not forget his root even after reaching the pinnacle of success. The message of this campaign…

Monalisa Sanitary Napkin

Spellbound always emphasizes on projects that is associated with welfare of humankind. That is why we took it as a challenge when we began working on the Monalisa Sanitary Napkin Promotional Campaign, a product of Bashundhara Group. The challenge was to promote the brand from the perspective so that the menstrual period cannot prevent you…

Celebrating #studentpreneurship with EO GSEA

Creating Platform for student entrepreneurship including business evaluation, mentoring, financing & networking, Spellbound in collaboration with EO Bangladesh bonds with talented young entrepreneurs. Naziba Naila Wafa, student of BRAC university wins EO GSEA National 2018 with her business “Resurgence” which expertise in production of Sanitary Napkins for women from Water Hyacinths. Naziba and her co-founders…

“DHAKA BANK 21 YEARS” Campaign

Dhaka Bank is celebrating it’s 21 years of journey in the current year 2016. The brief was to create a master campaign with the inner strength of the bank and to create a brand identity and persuasive image. The Dhaka bank’s slogan is `Banking with excellence’. Dhaka Bank still focuses on its journey and business,…

Polar Ice Cream “Lolly” Series

Polar is one of the most popular Ice cream company in Bangladesh. They are introducing several kind of flavors every year to make their consumers happy. Our concern throughout this digital campaign was to make these consumers delighted by a series of “Lolly” Ice Cream, offered by Polar Ice Cream. Here with a view to…